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HR4Business at a glance

Fast facts
  • 1

    HR4Business roots date back to 2014.
  • 2

    Our founder is Carmen Nicula. She is also our Managing Partner and expert.
  • 3

    Our name, pronounced “HR for Business”, tells the story of connecting Human Resources with a competitive advantage. It is the journey of meaningful and sustainable transformation from the HR that focuses mainly on execution to the HR that focuses more on becoming one of the strategic and trusted partners for the business. The transformed role of HR comes with higher standards and involvement in the decision-making process that contributes directly and positively to the business vision and results. We believe in it.
  • 4

    Our experience includes working with small, middle-market, and large-sized national and multinational companies in Automotive, Manufacturing & Materials, Retail & FMCG, IT/Technology, Healthcare, and Utilities/Public services industries.
  • 5

    Our experience includes working with executives, senior leaders, and teams who represent various business functions such as HR, Marketing, IT, Finance & Accounting, Production, Quality Management, Logistics & Distribution, Procurement, Purchasing.
  • 6

    We tailor our solutions based on the people and business needs and goals; we balance them; we adapt and deliver them in Romanian and English.
  • 7

    Our expertise is a blend of research-based insights, strengths-based and hands-on approach, and 20 years of HR and business background.
Are we just lucky? No, luck is only a part of it. There is a lot of courage, preparation, work behind developing our services, solutions, and collaborations, and deep care for every interaction. We strive to embody integrity, excellence, partnership, and focus and empathy in all our actions.
Our key strength is – and has always been – in connecting in-depth senior HR management expertise and strategic capability with business knowledge for providing pros-level services and tailor-made solutions that respond to both the people and business expectations and offer them an engaging and energizing experience.
We work every day to deliver on our promise, more value-adding services and our care for every interaction. It makes people and organizations feel they are in front of their solution, ready to work towards elevating their potential and becoming high-performers – lifelong, with more certainty, and well beyond their challenges – while transforming it into a return in business, for life.